Pembroke Founder Series: With Nothing Underneath

What does it take to build a modern heritage womenswear brand? In our latest Founder Series, Pip Durell, former Tatler Editor and Vogue Stylist shares her journey from fashion editor to the founder of With Nothing Underneath (WNU) – the brand redefining women’s shirting.

Founded in 2017 by Pip Durell, former Tatler Editor and Vogue Stylist, WNU was born from a vision to create the perfect shirt—combining the precision of traditional men’s tailoring with a fit designed specifically for women.
As well as maintaining its focus on home soil, WNU will use the funding to expand its presence in overseas markets in the U.S. and Europe – specifically in the DACH region (Germany, Austria and Switzerland), tapping into international demand for British heritage styling.

The business has already generated an international customer base and received organic endorsements from Dolly Alderton, Cara Delevingne, and Florence Pugh.
It has also collaborated with the well-known brandFree People and has a limited-edition partnership with the Financial Times.

In a world where only 2% of Venture Capital funding is given to female founders. We are proud to add add WNU to the Pembroke VCT portfolio, where 38% of companies are led by women.