Roto VR

Founded by video games industry veterans, Elliott Myers and Gavin Waxkirsh in 2015

Roto VR is the world’s first interactive 360-degree chair. Founded in 2015, by video games industry veterans, Elliott Myers and Gavin Waxkirsh, Roto solves many of the current problems associated with using VR.

Date of investment
December 2019
Cost of investment
% of ownership
Latest valuation of Pembroke investment

Roto VR’s flagship product is an interactive virtual reality (VR) chair, developed over three years. It syncs what users feel with what they see, a phenomenon known as gravitational presence.

The key feature of the Roto VR chair is its auto-rotation functionality, which responds to the user’s gaze. As the user looks around the virtual world, the chair smoothly and intuitively rotates to match their viewing direction. This seamless synchronisation between the user’s visual perspective and the physical movement of the chair enhances the immersive experience, making it feel more natural and realistic.

Roto VR incorporates various advanced technologies within its system to achieve this groundbreaking functionality. For example, the Roto Headtracker, a small device that clips onto the user’s VR headset, plays a crucial role in the chair’s operation. It houses a combination of accelerometers, gyroscopes, and magnetometers, which work together to precisely track the user’s head movements in real time.

Roto is motorised and can auto-rotate to wherever the user is looking, allowing for effortless 360-degree viewing and exploration.
Elliot Myers, Founder of Roto VR

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